A product launch with almost no product.
The brief arrived with a name, an architecture document, and three months to make Cybersphere ready for RSA. There were no product screens and no finished interface to show.
The challenge was to make an emerging cybersecurity platform tangible—to communicate what it could do before there was much of it to see.
Building the World
Villager led the creative direction, working with the client to establish a visual language that could demonstrate the product through behavior rather than interface.
We partnered with Tendril to develop a series of abstract environments that respond to threats ranging from password attacks to large-scale cyber breaches.
Instead of showing the product, we showed its world.
The work launched at RSA to an overwhelming response.
Animation Stills
A selection of frames from the Cybersphere launch film.
Material Explorations
Early explorations into the visual language, surfaces, forms, and environments that became the Cybersphere world.
Interaction Stills
Selected moments from the interactive experience developed for the launch.
